Home Marketing Apple stakes future growth on emerging markets, starting with India

Apple stakes future growth on emerging markets, starting with India

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By Stephen Nellis:

Reuters News 

 Apple Inc surprised investors this week with a rise in iPhone sales despite a slump in the global smartphone market, Chief Executive Tim Cook credited emerging markets like India where the company is luring away Android phone users.

Apple said iPhone sales rose 1.5% to $51.3 billion for its fiscal second quarter even as global smartphone shipments fell 13% in January to March, according to research firm Canalys, whose data showed Apple gained market share from Android phones.



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